Position Overview: A Marketing Specialist is responsible for developing and executing marketing strategies to promote the company's products or services. This role involves managing social media accounts, optimizing SEO, and running Google AdWords campaigns to drive traffic and engagement.
Position Overview: A Marketing Specialist is responsible for developing and executing marketing strategies to promote the company's products or services. This role involves managing social media accounts, optimizing SEO, and running Google AdWords campaigns to drive traffic and engagement.
Key Responsibilities
- Develop and implement social media strategies across platforms like Facebook, Twitter, Instagram, LinkedIn, and others.
- Create engaging content, monitor social media channels, and respond to customer inquiries.
- Analyze social media performance metrics and adjust strategies as needed.
- Create, manage, and optimize Google AdWords campaigns to increase website traffic and conversions.
- Conduct keyword research and develop ad copy that aligns with campaign goals.
- Monitor and analyze campaign performance, making adjustments to improve ROI.
- Implement SEO strategies to improve website visibility and organic search rankings.
- Conduct keyword research and optimize website content for search engines.
- Monitor and analyze SEO performance using tools like Google Analytics and SEMrush.
- Develop marketing materials such as blog posts, newsletters, social media posts, and website content.
- Collaborate with the design team to produce visually appealing promotional materials.
Metrics Analysis
Collaboration
Qualifications
Skills
Personal Attributes
About 1840 & Company
1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.
Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.
We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina. We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent. Visit www.1840andco.com to learn more about us. To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs portal at jobs.1840andco.com.
